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Bowerman's structure led for the introduction with the "Moon Shoe" in 1972, so named because the waffle tread was explained to resemble the footprints remaining by astronauts around the Moon.

Nike was an early adopter of Net promoting, e mail management technologies, and applying broadcast and narrowcast interaction technologies 토지노 솔루션 to make multimedia advertising strategies.

To be able to refocus its organization strains, Nike began divesting itself of a number of its subsidiaries from the 2000s.